Making every drop count through water efficiency

The challenge
Water is a scarce resource that is under increasing pressure and according to the UN, global water consumption will increase with up to 30 percent by 2030 due to growth in population and increase in wealth. To compound the problem, it is estimated that 25-50 percent of all distributed water is lost or never invoiced.

The future
The solution to the challenge can seem straight forward – using less water. Water efficiency can be achieved with having an increased focus on physical technical solutions to detect water leakages to prevent non-revenue water, but also a change of mind-set is required among both decision makers and consumers. It is all about making every drop count.

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Connect with us: Tanya Gottlieb Jacobsen, Deputy Director and Head of Water & Climate Change Adaptation, [email protected]

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