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PFA and State of Green unite to promote green investments through public-private collaboration

State of Green and PFA, Denmark’s largest pension company, joins forces in a new partnership to strengthen the finance sector’s position as the key link between political ambitions, societal needs and real-world implementation across the green transition

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We are living in a time where the impacts of climate change are more evident than ever before. Worldwide, reports of wildfires, storm surges, and flooding are becoming commonplace. This is a development that demands urgent climate action. To reverse this trend, investments are needed in energy and resource systems that can meet future demands for electrification, infrastructure, renewable energy sources, and the transformation of transport and industry. Targeted investments are therefore essential to ensuring supply security, boosting competitiveness, and making societies and economies more resilient. 

Public spending alone is not sufficient, making it essential for policymakers, legislators, and investors to focus on building strong business cases that can unlock significant private capital, particularly in a time of international uncertainty, fragmentation, and a challenged global investment climate.  

“At PFA, we recognize climate change as the biggest sustainability risk facing the long-term financial security of our customers and understand that it is essential to them that the world is inhabitable when they retire. With our scale and influence, we are committed to playing a part for systemic change, using our investments and strategic partnerships to ensure a greener, safer, and more and resilient future,” says Tim Rudbeck Salting Smidemann, Director of Culture, Reputation, & Business Development at PFA. 

PFA manages assets amounting to approximately DKK 760 billion and is focused on achieving net-zero CO₂ emissions from its total investments by 2050. The company has SBTi aligned CO2-targets, and their dedicated climate fund has already realised the ambition of becoming CO₂-neutral by 2025. At the same time, active ownership plays a central role in PFA’s investment strategy, with engagement and influence over portfolio companies actively used to promote long-term value creation and responsible business practices. 

“The financial sector has a crucial role to play in turning ambitious climate goals into tangible, investable projects. With PFA joining us, we have gained a partner who leads by example and underlines the continued business case in investing in a resilient and sustainable future,” says Charlotte Gjedde, Executive Director at State of Green.  

The partnership will focus on navigating today’s complex landscape by highlighting ambitious targets, innovative risk-sharing models, and public-private collaboration as key to accelerating investments in the green transition. Together, the partners aim to demonstrate how responsible financing and long-term investments can mobilise private capital and strengthen the market for green infrastructure and technologies. Central to the partnership are responsible investments, active ownership, and the development of new financing models – including blended finance and risk-sharing – to accelerate the deployment of green technology and infrastructure. 

Through this collaboration, State of Green will support the finance sector’s role in the green transition – both nationally and internationally –amplifying the platform for Danish financial actors to contribute with concrete solutions, investments, and experiences. 

 

About PFA 

PFA Pension, founded in 1917, is Denmark’s largest pension company with more than DKK 750 billion assets under management, delivering pension plans, insurance products, and financial services. Sustainability and responsible investments are an embedded part of PFA’s core mission to deliver attractive returns and long-term financial security for its 1.3 million customers, while at the same time contributing to a more sustainable society 

 

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About State of Green

State of Green is a not-for-profit, public-private partnership between the Danish government and the country’s three leading business associations (Danish Industry, Green Power Denmark, and the Danish Agriculture and Food Council). 

State of Green is your one-stop-shop to more than 600 Danish businesses, agencies, academic institutions, experts and researchers. State of Green connects you with leading Danish players working to drive the global transition to a sustainable, low-carbon, resource-efficient society.

Press contacts

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Stine Lykke Vestergaard
Head of Press

[email protected]

+45 4223 8842

Nis Refslund Poulsen
Head of Press, PFA

[email protected]

+45 2763 6425

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