ReForm Memory Ecotrust

ege® has formulated a clear objective of achieving carbon neutrality and 100 per cent use of renewable energy sources. Furthermore, seeking to have every product cradle-to-cradle certified by 2019, ege® already possesses more cradle-to-cradle certifications than any other carpet manufacturer in the world. The company’s high CSR ambitions - making the spine of the entire business strategy - continuously foster new sustainable objectives, never satisfied when improvements is possible.

ReForm Memory Ecotrust series from ege® is made from two everyday utilities that are – when entering ege’s® production-cycle – given new purpose as carpet components in contrast to being incinerated or dumped at landfills. Fishing nets and water bottles are at the centre of attention, since these utilities are able to be recycled as felt backings (the base layer of the carpet) and tile faces (the upper layer of the carpet). Water bottles made of PET plastic is broken down into flakes and then fibres used for creating the felt backings ensuring a long lasting product with a great acoustic performance. The product is not only made from recycled materials, but also regenerable enabling it to be a part of different production-cycles when retrieved by ege® or recycled by another company.

The carpet’s upper layer is made from regenerated fishing nets. Fishing nets account for one tenth of all ocean waste and when abandoned it poses a threat to sea life making it obvious to diminish this threat by using yarns made from industrial waste such as fishing nets, fabric scraps and used carpets. ege® uses Aquafil’s ECONYL yarns to ensure a sustainable origin of the yarn and furthermore contributing to ocean clean-up.

Sustainable stories

We are deeply invested in Sustainable Development Goals (SDGs) no. 7 (Sustainable energy), 12 (Responsible consumption and production) and 14 (Life below water) trying to implement the principles of these SDGs in every part of our production. 100 per cent of ege’s® energy consumption is derived from renewable energy sources, which is bought from offshore wind farms. Having achieved cradle-to-cradle certifications in every aspect of production, we have adopted the principles of responsible consumption and production always exploring new possibilities of improving our current production methods. Preserving life below water is emphasised in our use of sustainable yarn made from abandoned plastic waste collected in the ocean.

By implementing the SDGs and general CSR production perspectives, ege® is able to foster a sustainable outcome from almost every part of their production. 2 million litres of residual dye are recycled along with 7,000 kilograms of chemicals, 1,572 MWh recirculated heat from production facilities, 81 per cent recycled cardboard equivalent to 183,000 kilograms of packaging for carpet tiles e.g. and much more.